Raising Venture Capital Finance in Europe

‘Raising Venture Capital Finance in Europe’ by Keith Arundale,
published by Kogan Page in April 2007

“I own many books on venture capital and business plans, and this one is top of the pile”- Professor Robert Shaw

“It’s a must-read for anyone who wants to win funding” - CNBC European Business

“If you are in business, or even thinking about starting one, this book makes an essential read” - 
Marketing Leaders

“Practical case studies and a series of ‘VC tips” are interleaved throughout the book” - 
Bryan Foss

For full reviews of my book please see below.

‘Private equity is rarely out of the headlines these days. Private equity firms have the firepower to acquire a significant proportion of the FTSE 100 and they appear intent on so doing. Studies consistently show that employment rises by up to 20% when private equity is involved but is this message getting across? The whole industry is accused of being secretive and lacking in transparency. And huge sums of money are involved: European private equity investment reached €50 billion in 2006, up from €47 billion in 2005; funds raised for private equity were €90 billion, up from €72 billion in the previous year (European Private Equity and Venture Capital Association data by Thomson Financial and PricewaterhouseCoopers). A key purpose of my book is to demystify the whole private equity and venture capital process – for business owners, entrepreneurs, investors and business school students and to explain the key issues that the industry is currently facing’ Keith Arundale, author.

‘Raising Venture Capital Finance in Europe’ provides business owners, entrepreneurs and investors alike with a step-by-step approach to exploiting the venture capital market in Europe and funding new projects effectively. Drawing on the author’s 20 year involvement with the European and US venture capital industries the book blends business experience with practical approaches to enable the reader to maximise the opportunities available.

The book includes a series of eighteen real-life case studies from venture capitalists and entrepreneurs from around Europe, each filled with practical tips for successful venture capital finance raising.

The book shows how to:

·         deal with common misconceptions of entrepreneurs in raising venture capital
·         select and approach a venture capital firm
·         prepare a winning business plan
·         present the plan to the VC firm
·         appreciate what the venture capitalist considers in appraising the proposition
·         negotiate with the venture capitalist on the terms of the deal
·         prepare for the due diligence process
·         deal with warranties and indemnities
·         establish a close working relationship with the VC firm, post-investment
·         explore exit routes, including trade sales and stock market flotations.

With forewords from Sir Paul Judge (Chairman, Enterprise Education Trust) and Patrick Sheehan (Chairman, Venture Capital Committee, EVCA) Raising Venture Capital Finance in Europe’ includes an analysis of current trends and issues in the industry, how the private equity industry is funded, alternative sources of finance available (including government grants and business angel finance), ‘hot’ technology sectors for investment and emerging centres in Europe for technology investment. The book is unashamedly written in layman’s terms, with terminology clearly explained.

‘Raising Venture Capital Finance in Europe’ will be of particular interest to:

·        entrepreneurs and business owners who are looking for venture capital finance to grow or expand a business

·        professional advisers and overseas and other potential investors wanting to understand more about the European private equity industry, its trends and the issues that the industry is facing

·        business school students and others interested in learning more about the private equity and venture capital investment process.

The author would be pleased to discuss arrangements for giving talks based on the book to groups of entrepreneurs, networking associations, investors and business school students as follows:

·        briefings on current trends and issues in the European private equity and venture capital markets

·        guest lectures on the private equity and venture capital investment process

·        data on European private equity and venture capital investment activity and performance measures.

Reviewers’ comments:

“Excellent guide, well written and researched. I own many books on venture capital and business plans, and this one is top of the pile. It’s well researched, giving a clear picture of the venture capital and private equity markets in Europe. Many other books are written from a US perspective, so this book provides a much needed EU perspective. It also gives good, practical advice without the glossy hype of the American texts”. Professor Robert Shaw, London, UK – July 2007 (www.amazon.co.uk)

“This book clearly explains the structure of the VC industry, what it provides and the alternative financing options available. Practical case studies and a series of ‘VC tips” are interleaved throughout the book, with critical success factors for ‘start ups that work’, consolidated top tips abound in this clear and easy to read book. Author Keith Arundale’s 20 year involvement with the European and US venture capital industries shows through. If you are in business, or even thinking about starting one, this book makes and essential read. It certainly isn’t only for those ‘Raising Venture Capital Finance in Europe’ “. Bryan Foss, London UK – June 2007 (www.amazon.co.uk) To read a more extensive review of Keith’s book by Bryan Foss – click on the following link and see bottom right hand article:http://www.themarketingleaders.com/articles/june07/magazine.html

“This book provides an outline for developing and presenting this strategic business plan. If you are in business, or even thinking about starting one, this book makes an essential read.” Marketing Leaders

“Written in layman’s English, it’s a must-read for anyone who wants to win funding, hone their skills or learn more about this sector from a position of relative ignorance. Brilliant stuff!” CNBC European Business

“Blends business experience with practical approaches.” Northants Evening TelegraphNorthants Evening Telegraph